Building the integration engine behind the world’s leading marketplace platform

/ E-COMMERCE INTEGRATION PLATFORM /

A scalable platform that keeps commerce flowing across every channel

years of ongoing engagement

commerce platforms integrated

/ SUMMARY /

Marketplacer is an Australia-based global Platform-as-a-Service (PaaS) company that empowers merchants to build successful, scalable, and beautiful marketplaces for products, services, events, and bookings. Recognized as one of the world’s top marketplace software providers, Marketplacer equips businesses with the tools they need to supercharge commerce. Marketplacer came to Orient Software needing an integration platform that could keep data flowing in both directions across major commerce platforms like Shopify, BigCommerce, and Salesforce, at scale, under heavy daily batch processing, and without compromising performance. Over a four-year engagement, Orient has worked as Marketplacer’s dedicated team, delivering a scalable, high-performance integration platform that connects 3+ commerce platforms and helps Marketplacer hold its position as a global leader in online marketplace solutions.

Location

Australia

Cooperation period

4 years

Industry

E-commerce technology

Engagement model

Dedicated development team

Services used

Custom software development

Web application development

Cloud & infrastructure

/ The situation /

When ambition outpaces integration

Marketplacer’s growth depended on connecting merchants to whichever commerce platform they already relied on. But bridging systems like Shopify, BigCommerce, and Salesforce meant moving large volumes of data reliably, in both directions, every single day. In a highly competitive market, Marketplacer needed to move quickly without sacrificing quality. It was looking for a partner with a rigorous development process and a strong engineering team capable of meeting high expectations - not simply an extra pair of hands. That search led Marketplacer to Orient Software.

Two-way sync across many platforms

The platform had to support bidirectional data synchronization across major commerce platforms, including Shopify, BigCommerce, and Salesforce.

Heavy daily batch processing

It needed to handle heavy batch processing every day, centered on administrative and reporting tools, while holding a high bar on performance and quality.

Speed in a competitive market

With rivals moving fast, Marketplacer needed a robust, user-friendly integration platform delivered swiftly, backed by a detailed process and a capable IT team.

/ THE SOLUTION /

One integration engine, engineered for scale and reliability

To meet Marketplacer’s requirements, Orient Software assembled a dedicated team to design, build, and maintain the integration platform, working alongside Marketplacer’s counterparts to hit a demanding bar for performance and quality across the commerce ecosystem. The team delivered against four core workstreams.

A scalable, bidirectional integration platform

Orient’s team built an integration platform capable of two-way data synchronization across major commerce systems, Shopify, BigCommerce, and Salesforce, keeping records consistent in both directions. The architecture was designed to scale as additional platforms and higher data volumes came on board.

High-volume batch processing for admin & reporting tools

The platform was engineered to handle heavy daily batch processing, centered on the administrative and reporting tools Marketplacer’s users rely on, without trading away performance or quality under load.

Third-party tooling research & system compatibility

The team researched and evaluated third-party integration tools to secure high-performance synchronization and full compatibility across the ecosystem, selecting the right components for each connection rather than forcing a one-size-fits-all approach.

Core system analysis & ongoing support

Orient analyzed Marketplacer’s core systems to capture every requirement and resolve ecosystem issues as they surfaced, then provided ongoing support services to keep the platform healthy and evolving over the long term.

/ THE RESULTS /

A platform that powers marketplaces at global scale

The platform Orient delivered enabled seamless data synchronization between commerce platforms, letting Marketplacer’s end users create marketplaces effortlessly and sync data with platforms like Shopify and Salesforce. Tailored to Marketplacer’s specific requirements and delivered on time, it fueled the company’s growth and reinforced its standing as a leader in digital commerce solutions.